Mallory Scudder | @ Love is in the air! Valentine’s Day is here and there is no better way to share the love than through social media.
Valentine’s Day marketing for both big and small businesses is a huge deal every year.
Businesses can reach their target audience by using social media, especially Twitter and Instagram, to drive sales. In fact, statistics show that an estimated $13 billion in spending will be reached by Valentine’s Day, according to StatisticBrain.com.
How can you effectively market to your target audience and get your brand’s name out in the forefront? The proper implementation of hashtags is one way to do so.
A good rule of thumb is to listen to what your audience is talking about and join in on that conversation. Search some of your followers to see what hashtags they are using when talking about Valentine’s Day. Based on what you find, you can associate a specific hashtag with your product or service.
For instance, if your business is a restaurant, you could use a combination of #valentinesdaydate #datenight as well as #valentinesdaytreats when talking about a dessert. If you’re offering a special on dinner that night, you could use #valentinesdaydeals.
Here are 25 Valentine’s Day hashtags to help your audience feel the love: