Social Media News Update: Twitter Moments #ProjectLightning

Anthony Jaramillo | @anthonyjar_1 Twitter has evolved yet again. This time with a new feature called Moments. This update comes from Twitter's most recent undertaking called Project Lightning. Moments is an events-based feature that allows users to be virtually transported to the event via photos, videos, and cross platform posts. This is Twitter's way to shine a new light on tweets and increase their users. The specific Moments you choose to follow will last for 24 hours along with the relevant tweets that will appear on your news feed. It is expected that Twitter will allow brands to buy Moments called Promoted Moments in the future. Excited about this new feature? Check out our video covering the new update.