Anthony Jaramillo | @anthonyjar_1
Whether it is a special campaign or the day-to-day management of your social media platforms, sometimes you just can’t do it all alone. Running your business can be hard enough even when you have a great team helping you out. Social media takes dedication, time, creativity and commitment. Companies today need all the exposure they can get to remain competitive, and social media is a great channel to use.
Lots of companies decide to have a designated social media team within their business or marketing department. That may sound like a good idea, but for many companies, this may not end up being the most effective solution. Social media sounds easy to manage, but there is a lot more to it than meets the eye. Are you using the right voice in the social sphere? Are you using the right platforms to accomplish your goals? Are you capitalizing on trending topics in the most effective and creative way?
The number of hours per week this social media team would have to actually spend on the social media platforms and interacting with the audience will only grow. Also, what's worse than having no social media presence is having poor social media content. This can drive your customers away or make huge snafus that will cause more harm than good. Oftentimes outsourcing your social media management can become beneficial.
If you think this might be the best solution for your business, start by planning out your budget. This can help ease the outsourcing transition and give you an idea of how much money you can allot to your social media efforts. Second, identify a goal that you would like to achieve through social media. By doing this, you can start to decide which platforms you want to target for your business.
Here at Social Media Delivered, we can help build and manage your social media profiles, freeing up employee time and creating a dynamic online presence. We specialize in Facebook, Twitter, Google+, LinkedIn, YouTube and blog services. Need some proof that Social Media Delivered is a master of social media? Go ahead and click on the links above and see for yourself. Having experts and external help with social media makes sense for businesses that want to get the most out of their social media platforms in a strategic and efficient manner.