The 2011 NBA Finals - Taking Technology to the Court

For those of you who perhaps dabble in watching basketball and also enjoy learning about emerging digital media, it's great to meet you!  Social Media Delivered is based in Dallas, Texas.  We're an interactive social media optimization firm and HUGE basketball fans (our Paris staff is half and half .. they don't get ESPN regularly);

This year our home team the Mavericks will face Miami through the final 7 stretch and hopefully be crowned champions (we've lit candles).  But we also think the NBA is pretty savvy because this year they've taken technology to the court and are reporting live via social networks to keep fans around the world updated on the latest scores and stories. Check out the entire story from Dallas Morning News here and of course - Let's Go Mavs!